{"id":21940,"date":"2025-01-28T14:42:49","date_gmt":"2025-01-28T14:42:49","guid":{"rendered":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/optic-ceo-h3cz-reveals-new-pine-park-cannabis-brand-dexerto\/"},"modified":"2025-01-28T14:42:49","modified_gmt":"2025-01-28T14:42:49","slug":"optic-ceo-h3cz-reveals-new-pine-park-cannabis-brand-dexerto","status":"publish","type":"post","link":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/optic-ceo-h3cz-reveals-new-pine-park-cannabis-brand-dexerto\/","title":{"rendered":"OpTic CEO H3CZ reveals new \u201cPine Park\u201d cannabis brand &#8211; Dexerto"},"content":{"rendered":"<p>OpTic CEO H3CZ reveals new \u201cPine Park\u201d cannabis brand Pine ParkOpTic CEO Hector \u2018H3CZ\u2019 Rodriguez revealed his upcoming venture into the cannabis industry with \u2018Pine Park,\u2019 an upcoming label of premium products. Located in Aromas, California, Pine Park HQ is going to be the center of H3CZ\u2019s growing operations for his new label with the help of partners at Union Electric\u2019s Coastal Farms. H3CZ said he wants his products to focus on \u201chigh-potency, thick, dense buds\u201d and will use Coastal Farms\u2019 hybrid grow setup to makes use of California\u2019s natural sun spots as well as in-door lighting to make up for darker hours. The OpTic CEO gave a look into everything from Pine Park\u2019s grow rooms to the trimming, and even a look at how partners POSBIL Project maintains its clones and dry rooms. The 5600-square-foot facility that houses Pine Park HQ can produce up to about 1800 plants per run, and will spearhead production of the new label. H3CZ\u2019s decades-long community cultivation in gaming and esports will now open up a major opportunity for his next venture. \u201cWe\u2019re not going to slap a label on this thing and call it \u2018H3CZ.\u2019 This is an amazing opportunity for you to introduce cannabis in a really fun, responsible way,\u201d CEO of Union Electric, Max Goldstein said in a June 6 episode of The Eavesdrop Podcast. As for H3CZ, this will be his way of finding and cultivating premium cannabis products that has creators at the center of it all. \u201cI want to bring exposure to the artists that happen to be the farmers,\u201d H3CZ said. \u201cThe ones that create the beautiful, powerful plants we get to enjoy.\u201d Pine Park has yet to reveal its first line of products, but the OpTic CEO teased a bit of what consumers can expect to see when the full operations get going. \u201cAs I\u2019ve been saying, I want to do things a little bit differently through Jason and [Coastal Farms], that super tight-knit farm we have over there at Pine Park Headquarters,\u201d H3CZ explained in the reveal video. \u201cWhat I want to do there is drop literally like 200 lbs. of very exclusive stuff, which to me is part of the coolness of it. We\u2019re also going to have something that\u2019s available year-round, different price points for different folks.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OpTic CEO H3CZ reveals new \u201cPine Park\u201d cannabis brand Pine ParkOpTic CEO Hector \u2018H3CZ\u2019 Rodriguez revealed his upcoming venture into the cannabis industry with \u2018Pine Park,\u2019 an upcoming label of premium products. Located in Aromas, California, Pine Park HQ is going to be the center of H3CZ\u2019s growing operations for his new label with the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21940","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/21940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=21940"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/21940\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=21940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=21940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=21940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}