{"id":21981,"date":"2025-01-28T14:42:58","date_gmt":"2025-01-28T14:42:58","guid":{"rendered":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/team-vitality-hires-former-adidas-france-head-as-co-ceo-dexerto\/"},"modified":"2025-01-28T14:42:58","modified_gmt":"2025-01-28T14:42:58","slug":"team-vitality-hires-former-adidas-france-head-as-co-ceo-dexerto","status":"publish","type":"post","link":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/team-vitality-hires-former-adidas-france-head-as-co-ceo-dexerto\/","title":{"rendered":"Team Vitality hires former adidas France head as Co-CEO &#8211; Dexerto"},"content":{"rendered":"<p>Team Vitality hires former adidas France head as Co-CEO Team VitalityFrench esports organization Team Vitality have hired a new managing director and co-CEO to aid in their global expansion. Sports apparel veteran Guillaume de Monplanet has been appointed to the leadership position, bringing over 20 years of experience from companies like adidas and Reebok. Most recently, he served as the managing director for adidas France for the past eight years. He was responsible for the entire national division, including over 700 employees. Having already established presence in Germany and India, Team Vitality are aiming to make a name for themselves outside of their home nation of France. Monplanet\u2019s expertise in brand management and growth are said to be pivotable in realizing the organization\u2019s lofty ambitions. Nicolas Maurer, a co-founder of the org, will transition from serving as CEO to Co-CEO alongside Monplanet. Under the leadership of Maurer, Vitality have partnered with major brands like adidas, Aldi, Orange, and Philips. Read More: Envy Gaming raises $40 million investment &#8211; \u201cWith Reebok and adidas I was very fortunate to grow and cater for two of the most influential global youth culture brands,\u201d said Monplanet. \u201cRooted in esports, I believe Vitality has the potential to be part of that group of brands. What the team has achieved in just 8 years is amazing. \u201cThe level of talent and creativity demonstrated every day at V.Hive and Stade de France, as well as at our international premises, is just stunning. I am looking forward to exploring a new industry and hope my business and leadership expertise will help Team Vitality reach new heights globally.\u201d We are super delighted to reveal the new @adidasFR VIT.02! \ud83e\udd29 Style, performance and esports #WeTheGamers #VforVictory AVAILABLE NOW. LIMITED EDITION. \ud83d\udea8 \ud83d\uded2 https:\/\/t.co\/ZLQ3SIjXyq pic.twitter.com\/WinW6ln3aZ \u2014 Team Vitality \ud83d\udc1d (@TeamVitality) December 14, 2020 While perhaps best known for their team in Counter-Strike: Global Offensive, a French roster that have been battling for the top spot for years, Team Vitality have plenty more happening. They also compete in Riot Games\u2019 Valorant and League of Legends, Rocket League, Fortnite, FIFA, and Rainbow Six Siege. In an effort to grow internationally, they signed four Indian content creators in December 2020.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Team Vitality hires former adidas France head as Co-CEO Team VitalityFrench esports organization Team Vitality have hired a new managing director and co-CEO to aid in their global expansion. Sports apparel veteran Guillaume de Monplanet has been appointed to the leadership position, bringing over 20 years of experience from companies like adidas and Reebok. Most [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21981","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/21981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=21981"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/21981\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=21981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=21981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=21981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}