Ex-Twitch director explains why clips can\u2019t work like TikTok in response to Trainwreck Kick\/TwitchFormer Twitch Director of Creator Development Marcus \u2018djWHEAT\u2019 Graham has doubts that Kick\u2019s upcoming TikTok-style clips feature will work. Trainwreck has the streaming community hyped over a new Kick feature that aims to increase the discoverability of creators through a feature similar to TikTok. While many have called for Twitch to do something similar with clips, djWHEAT doesn\u2019t see it ever coming to the Amazon-owned site despite viewer demand. In response to fans asking about the possibility of something like this ever making its way to the purple platform, the former Twitch employee ruled it out completely, stating that clips aren\u2019t why people come to the site. djWHEAT dismisses TikTok-style clip feature on Twitch According to the former Twitch director, the site had been trying to solve the issue of discoverability for years, but it\u2019s an \u201cincredibly complex problem.\u201d He added that the vast majority of viewers come to the platform for longer form content and most clips only get a handful of views through Reddit. \u201cThe amount of clips generated per minute is insane. Most of the clips generated are bad and only get a few views. A tiny percentage are viewed because of their sharability,\u201d he noted. When the topic of having specific algorithms tailored to individual viewers, djWHEAT explained that he had been pulling reports for weekly top clips as part of his job and Twitch didn\u2019t want those to be representative of their brand. \u201cAnd that\u2019s also why it doesn\u2019t exist today. Kick is 100x worse,\u201d he added. Speaking of Kick\u2019s system, which includes a voting feature, djWHEAT said it all comes down to the number of clips and that there was no easy fix. \u201cIf you think a voting system is going to solve this problem when there are 100k clips an hour, then I don\u2019t know what to tell you,\u201d he explained. \u201cRight now Kick is averaging 10-15 clips an hour. How come no one ever wants to think about scale? It\u2019s just not as simple as, \u2018I made a like button.\u2019\u201d We\u2019ll have to see if the former Twitch director is right about Kick and its new feature or if Trainwreck can end up proving him wrong as the streaming wars escalate.<\/p>\n","protected":false},"excerpt":{"rendered":"
Ex-Twitch director explains why clips can\u2019t work like TikTok in response to Trainwreck Kick\/TwitchFormer Twitch Director of Creator Development Marcus \u2018djWHEAT\u2019 Graham has doubts that Kick\u2019s upcoming TikTok-style clips feature will work. Trainwreck has the streaming community hyped over a new Kick feature that aims to increase the discoverability of creators through a feature similar […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-48226","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/48226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=48226"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/48226\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=48226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=48226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=48226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}