Jeffree Star slammed for another \u201cgross\u201d palette name YouTube: Jeffree StarJeffree Star has caused a stir in the beauty world yet again, after announcing a brand new eyeshadow palette with a very odd name, the latest in a series of controversial branding decisions. Despite his past and present dramas in the YouTube scene, Jeffree Star has cemented himself as a powerhouse of the beauty industry, not just in the YouTube world but on a global scale. After his 2018 series with Shane Dawson \u201cthe Secret World of Jeffree Star,\u201d viewers were introduced for the first time to the sheer expanse of his wealth, and in a later series got a glimpse into the process of creating a staple Jeffree Star palette. https:\/\/www.instagram.com\/p\/CAQ-oBehUUu\/?utm_source=ig_embed Star received backlash in May when he announced his palette \u201cCremated.\u201d Some fans insisted that the name was \u201cinsensitive to people who died and were cremated\u201d and others said it was just in \u201cbad taste.\u201d He responded that people were just \u201cbored and want[ed] to be offended by something new,\u201d and the palette still went on to sell out completely. Then on August 14, Star announced a new palette collection launching \u2013 with an even more eyebrow-raising name. The inside of the #ORGY palettes \ud83d\udca6\ud83c\udf6b\ud83e\udd0e The entire collection will be launching AUG. 21ST @ 10AM PST \/ 1PM EST \ud83d\udc45 #jeffreestarcosmetics pic.twitter.com\/XHAg1XSaNh \u2014 Jeffree Star (@JeffreeStar) August 14, 2020 The backlash has returned, with the announcement of his new nude eyeshadow palette with a substantially more risqu\u00e9 name. Fans began to call him out following his initial announcement on Twitter. \u201cYou\u2019re aware like 12 year olds buy your stuff,\u201d one person said, \u201cthe parents would be mortified.\u201d Others called it \u201cgross.\u201d You\u2019re aware like 12 year olds buy your stuff. They\u2019re gonna be asking their parents \u201ccan you get me jeffree star\u2019s orgy collection?\u201d. The parent would be mortified. I hate it lmao \u2014 Flynn (@xits_flynnx) August 13, 2020 GROSS younger audiences buy your stuff. Why would you call it this \u2014 MissingNo (@missingno6969) August 14, 2020 Some people defended the name, however, pointing out that companies such as Benefit have products like \u2018Better Than Sex\u201d mascara, which has cemented itself as a staple product used by a wide age range. If people give you shit for this title, NARS has a blush named orgasm there\u2019s a mascara called better than sex, there\u2019s so much \u201csexual\u201d terms in the makeup industry \u2014 Angela Marie (@peaches1813) August 13, 2020 However, YouTube seems to agree that the marketing is a little too much, as the video announcing the palette was pushed back after YouTube seemed to deem the thumbnail \u201ctoo sexual\u201d according to Star. Slight delay on my video reveal upload\u2026 \ud83d\ude02\ud83e\udd0e\ud83d\udca6\ud83d\udc45 #YouTube said my thumbnail was too sexual so I\u2019m switching it out and doing a re-edit! \u2014 Jeffree Star (@JeffreeStar) August 14, 2020 In an instagram story, Star explained that the controversial name was as a result of the huge 30-pan range of tones in what he described as an \u201cor*y of nudes.\u201d Though this doesn\u2019t seem to have calmed the uproar. The full range, including the nude palette, will be launching on August 21.<\/p>\n","protected":false},"excerpt":{"rendered":"
Jeffree Star slammed for another \u201cgross\u201d palette name YouTube: Jeffree StarJeffree Star has caused a stir in the beauty world yet again, after announcing a brand new eyeshadow palette with a very odd name, the latest in a series of controversial branding decisions. Despite his past and present dramas in the YouTube scene, Jeffree Star […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-51936","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/51936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=51936"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/51936\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=51936"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=51936"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=51936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}