Logan & KSI\u2019s Prime drink slammed by fitness influencer: \u201cThey don\u2019t even understand hydration\u201d YouTube: James Smith \/ Instagram: drinkprimeLogan Paul and KSI\u2019s venture into hydration drinks with Prime has been slammed by a fitness influencer as their \u201cmost profitable scam yet\u201d. Prime has had huge success since its launch in early 2022 by former rivals Logan Paul and KSI. It\u2019s the official partner of the UFC and Arsenal FC, has sponsored MMA fighters Israel Adesanya and Alex Volkanovski, and even became the official hydration sponsor of FC Barcelona. But with stock selling fast, one fitness influencer is speaking up to call out the drink. James Smith, the world\u2019s fastest-growing online personal trainer, has slammed Prime for failing to offer buyers proper rehydration. Known for exposing toxic myths within diet culture, James released a seven-minute video outlining why he believes Logan Paul and KSI \u201cdon\u2019t even understand hydration\u201d. To understand how dehydration occurs and why Prime is supposedly not the solution, James explained the purpose of a rehydration drink is to replenish the body\u2019s water and salt aka sodium. Both are lost while exercising over a longer duration as the body sweats to regulate temperature. \u201cIf you\u2019re partaking in a sport [where you] lose loads of water and loads of salt [and you] replenish with just water, over time you\u2019re going to create a negative balance of sodium,\u201d James said, highlighting the importance of a good electrolyte drink. James goes on to inform viewers that there are key types of electrolytes; sodium, potassium, calcium, and magnesium. And while all are lost to some capacity through sweat, it is sodium that takes the crown and is the most important to replenish while exercising. Prime only has 5mg of sodium, making up its electrolyte content with an impressive amount of potassium instead \u2014 a whopping 700mg in fact. In comparison, a competitor brand like Powerade contains 168mg of sodium and 200mg of potassium. \u201cSo understanding that when we sweat we lose mostly water and salt, which one of these two, [Prime of Powerade], do you think is going to be superior when it comes to replenishing the sodium that you\u2019re losing?\u201d James asked. Logan Paul and KSI have yet to respond to James\u2019 video, though we\u2019ll be sure to update you if or when they do. Check out more of the latest entertainment news here.<\/p>\n","protected":false},"excerpt":{"rendered":"
Logan & KSI\u2019s Prime drink slammed by fitness influencer: \u201cThey don\u2019t even understand hydration\u201d YouTube: James Smith \/ Instagram: drinkprimeLogan Paul and KSI\u2019s venture into hydration drinks with Prime has been slammed by a fitness influencer as their \u201cmost profitable scam yet\u201d. Prime has had huge success since its launch in early 2022 by former […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-58245","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/58245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=58245"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/58245\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=58245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=58245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=58245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}