Streamers call for Twitch to stop taking 50% cut of subscriptions Pixabay\/TwitchMultiple Twitch streamers have called for an end of the platform taking half of subscription revenue, and are urging the Amazon-owned platform to alter the split. While YouTube typically takes 30% of a streamer\u2019s subscription revenue and Facebook is currently not taking anything at all, Twitch takes 50% of subs. While some streamer\u2019s can negotiate a more favorable split, the majority of affiliates and partners will retain only half of the typical $4.99 subscription. Twitch streamer Sorrey kicked off the conversation on August 9 with a simple tweet directed at the streaming juggernaut: \u201cWe are tired of only making 50% revenue from subscriptions.\u201d The message was echoed by many within the community, receiving over a thousand retweets, and sparking conversation about the topic on social media. Dear @twitch, We are tired of only making 50% revenue from subscriptions. Sincerely, All streamers on your platform. \u2014 Sorrey (@SorreyTV) August 9, 2021 \u201cIt\u2019s kind of baffling how this is still a thing. Twitch does not deserve to take 50% of revenue when all they do is supply a platform for us to create on and that\u2019s it,\u201d one user agreed. \u201cThe fact is, 90% of streamers on the platform don\u2019t even make enough to get paid out every month,\u201d remarked Twitch partner Taylor Rae. \u201cSo considering that, is it really so crazy to be asking for 60\/40 or 70\/30 for top performers? I don\u2019t think so.\u201d it\u2019s kind of baffling how this is still a thing. Twitch does not deserve to take 50% of revenue when all they do is supply a platform for us to create on and that\u2019s it. Full-time streamers are struggling to pay bills and it\u2019s super sad \u2014 Notwhatuexpected (@Notwhatuexpectd) August 9, 2021 Not everyone was in agreement, however, with a few people pointing out how one of the big advantages of streaming on Twitch is that more eyes can potentially be on you. This can result in more discovery and opportunities to earn subs. Additionally, former Twitch employee Chris Blume shared some reasons why streamers don\u2019t get more of their revenue. there are FAR too many amazon\/twitch bootlickers in these comments \ud83d\ude2c the fact is, 90% of streamers on the platform don\u2019t even make enough to get paid out every month. so considering that, is it really so crazy to be asking for 60\/40 or 70\/30 for top performers? I don\u2019t think so. \u2014 Taylor Rae (@tayraeiscray) August 9, 2021 \u201cI\u2019m pretty sure 99.9%+ of all streamers would not believe how expensive it is just to keep the servers up and running. Let alone employee costs to improve things and marketing, which benefits those same streamers,\u201d he explained. \u201c50% is not a raw deal at all.\u201d \u201cTwitch\u2019s 50% has to also pay for the small streamers who aren\u2019t providing money to Twitch but are using Twitch\u2019s resources,\u201d he noted. Twitch’s 50% has to also pay for the small streamers who aren’t providing money to Twitch but are using Twitch’s resources. People replied to the original post complaining about small streamers not making any money\u2026yeesh. \u2014 Chris Blume (@ProgramMax) August 9, 2021 Subscription prices have also been changed significantly on the platform in 2021. Twitch introduced regional pricing, meaning users outside of the USA can pay a more reasonable price when weighed against their local currency. This caused concern among streamers about a drop in revenue, but the platform has argued that the increase in overall number of subs should balance the difference. Further, for the first three months, Twitch promises to guarantees 100% of a creators\u2019 revenue from prior to the change. But, with YouTube and Facebook Gaming offering more enticing splits, some content creators may be tempted to make the switch.<\/p>\n","protected":false},"excerpt":{"rendered":"
Streamers call for Twitch to stop taking 50% cut of subscriptions Pixabay\/TwitchMultiple Twitch streamers have called for an end of the platform taking half of subscription revenue, and are urging the Amazon-owned platform to alter the split. While YouTube typically takes 30% of a streamer\u2019s subscription revenue and Facebook is currently not taking anything at […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-59504","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/59504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=59504"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/59504\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=59504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=59504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=59504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}