{"id":63010,"date":"2025-01-28T19:35:16","date_gmt":"2025-01-28T19:35:16","guid":{"rendered":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/tyler1-hits-back-at-claims-t1-ended-their-stream-deal-over-brand-risk-worries-dexerto\/"},"modified":"2025-01-28T19:35:16","modified_gmt":"2025-01-28T19:35:16","slug":"tyler1-hits-back-at-claims-t1-ended-their-stream-deal-over-brand-risk-worries-dexerto","status":"publish","type":"post","link":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/tyler1-hits-back-at-claims-t1-ended-their-stream-deal-over-brand-risk-worries-dexerto\/","title":{"rendered":"Tyler1 hits back at claims T1 ended their stream deal over \u201cbrand risk\u201d worries &#8211; Dexerto"},"content":{"rendered":"<p>Tyler1 hits back at claims T1 ended their stream deal over \u201cbrand risk\u201d worries Twitch: Tyler1 \/ T1 EsportsTyler \u2018Tyler1\u2019 Steinkamp has taken aim at claims popular esports org T1 ended their streaming partnership due to \u201cbrand risks\u201d and how the notoriously volatile Twitch star is perceived in the gaming community. In a near-perfect twist of fate, Tyler1 (often referred to as \u201cT1\u201d on Twitch) signed with titanic South Korean esports organization T1 back in October 2020. Their partnership saw Tyler1 team up with undisputed League of Legends GOAT and three-time world champ Lee \u201cFaker\u201d Sang-hyeok, emblazon the T1 (once called SKT T1) logo across his streaming channels, and plug advertisements and reels for the famous esports org. Just 14 months later, however, T1 and T1 have parted ways. There\u2019s no foul play though, Tyler1 says \u2014 the Twitch superstar has come out swinging against claims his status as a \u201cbrand risk\u201d played a role in the separation. https:\/\/twitter.com\/T1\/status\/1488633257390444548 According to the star League of Legends streamer, the parting of ways was \u201ctotally mutual.\u201d The high-profile partnership had been a beneficial deal for both of them through 2020 and 2021, but both were looking for new options after the 14-month deal ended in January. \u201cYeah, we\u2019re officially off T1,\u201d he said. \u201cSad day guys, sad day. There was no reason, no. It was mutual,\u201d the 26-year-old star went on to explain before seeing his chat flooded with comments disagreeing with him. \u201cTypical. I was not kicked out. It\u2019s not corporate talk, I swear!\u201d The \u201cdropped\u201d claims continued, however, and Tyler1 hit a new pitch hitting back: \u201cIt\u2019s not because I\u2019m a brand risk. Actually, it\u2019s not. I\u2019m not a f**king brand risk!\u201d Tyler1\u2019s exit from the South Korean giant leaves him as a free agent again, in regards to esports orgs at least, and with his 200-hour-a-month Twitch contract as his main source of sponsored income. There\u2019s every chance Steinkamp remains unsigned though. Signing with T1 was a match made in heaven, especially considering Tyler1\u2019s love for Faker and one that likely won\u2019t be repeated. On top of that, the 26-year-old boasts a whopping 4.7m followers on Twitch and cracks 20k subs a month, so any org signature would be gravy rather than necessary. No matter what though, LoL will be there. As Tyler says, he\u2019s \u201cofficially, literally, figuratively, grammatically, lyrically, the face of League of Legends. Indisputably.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tyler1 hits back at claims T1 ended their stream deal over \u201cbrand risk\u201d worries Twitch: Tyler1 \/ T1 EsportsTyler \u2018Tyler1\u2019 Steinkamp has taken aim at claims popular esports org T1 ended their streaming partnership due to \u201cbrand risks\u201d and how the notoriously volatile Twitch star is perceived in the gaming community. In a near-perfect twist [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-63010","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/63010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=63010"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/63010\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=63010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=63010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=63010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}