FaZe announces multi-year partnership with Porsche FaZe ClanFaZe Clan have announced that they have entered into a multi-year partnership with luxury sports car manufacturer Porsche. The partnership will kick off with a content series highlighting the \u201cunique stories of success\u201d of a number of FaZe Clan members, who will also \u201cengage in new experiences through the world of Porsche\u201d, according to a press release. As part of the agreement, Porsche will sponsor all of FaZe Clan\u2019s esports teams, and the two parties will collaborate on the release of \u201cdigital goods and new offerings in the Web3 space.\u201d More information about these plans will be announced in the near future. \u201cFaZe\u2019s leadership at the intersection of gaming and youth culture, combined with our deep understanding of today\u2019s creators, presents an ideal opportunity for Porsche to reach the next generation and connect with our worldwide fan network,\u201d FaZe CEO Lee Trink said in a statement. \u201cWe\u2019re thrilled to partner with a modern luxury brand like Porsche, who, like FaZe Clan, pushes boundaries to expand its audience, while also consistently placing the importance of community and innovation first.\u201d The announcement of the partnership comes at a time when another German car manufacturer, BMW, \u201chas decided to end its esports engagement.\u201d a representative for the company recently told Digiday. According to the article, BMW partnered with 11 esports organizations between 2020 and 2023, including G2 Esports, Cloud9, and OG. Another representative told Digiday that BMW is not leaving gaming altogether as it will focus on other areas of the space, \u201cincluding in-home casual gaming and the metaverse.\u201d The partnership with Porsche will be seen as a much-needed financial boon for FaZe Clan after a difficult few months for the North American organization. In December, Forbes painted a dark picture of FaZe\u2019s finances after the company went public in July 2022 at around $13 a share. Earlier on January 19, FaZe Clan was trading at $1.10 a share, an all-time low. In its quarterly regulatory filing, FaZe said that the company\u2019s financial woes had raised \u201csubstantial doubt about our ability to continue.\u201d At the end of September, FaZe reported having $43.9 million in cash on hand, which would be enough to fund its operations\u201c for a period of at least twelve months through November 2023.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
FaZe announces multi-year partnership with Porsche FaZe ClanFaZe Clan have announced that they have entered into a multi-year partnership with luxury sports car manufacturer Porsche. The partnership will kick off with a content series highlighting the \u201cunique stories of success\u201d of a number of FaZe Clan members, who will also \u201cengage in new experiences through […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-66543","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/66543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=66543"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/66543\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=66543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=66543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=66543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}