NAVI enter three-year partnership with crypto exchange Bybit Bybit\/ESL\/Stephanie LieskeUkrainian esports organization Natus Vincere, frequently referred to simply as NAVI, have established a partnership with cryptocurrency exchange Bybit for three years. Following in the footsteps of other examples of the convergence between esports and cryptocurrencies, Bybit are sponsoring the major CIS organization in an effort to put their \u201cname on the map in the esports space.\u201d The deal will see NAVI\u2019s players donning the exchange\u2019s logo on their jerseys and includes \u201cimpact-driven collaborations\u201d such as charity initiatives, school projects, and campaigns against bullying. Founded in March 2018 and boasting more than 2 million registered users, Bybit have been named the org\u2019s exclusive cryptocurrency platform partner and will use the exposure from the sponsorship to promote their World Series of Trading competition. Are you ready for the quest of a lifetime? It’s back\u2026 one of the world’s greatest #crypto trading competitions will soon arise from slumber. It’s time to sharpen your swords and raid the dragon’s hoard. \u2694\ufe0f Find out more about #WSOT2021 here: https:\/\/t.co\/D620zoPzWw pic.twitter.com\/6WzQk8hEX1 \u2014 WSOT (@WSOT_) August 15, 2021 This is the first move into esports for Bybit, but they\u2019re not the first crypto-focused company to enter the industry. Most notably, crypto exchange FTX are spending $210m across 10 years to sponsor North American org TSM. Read More: LCS announce 7-year FTX sponsorship deal – NAVI currently hold partnerships with mainstream brands like Monster Energy, Logitech, tech company Philips, and PUMA. The value of their deal with Bybit was not disclosed but Dexerto has requested such information \u2014 the article will be updated should the figure be revealed. \u201cI believe that this was bound to happen,\u201d said NAVI\u2019s chief marketing officer Alexander Pavlenko. \u201cCryptocurrency and esports have much in common: They are new, fast-growing, and interesting to keep watch and learn. \u201cWe shall strive to show esports fans the real value of digital-based communication by cryptocurrency platform Bybit and our team. Also, we want to represent the esports world to cryptocurrency enthusiasts as a point of their interest.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
NAVI enter three-year partnership with crypto exchange Bybit Bybit\/ESL\/Stephanie LieskeUkrainian esports organization Natus Vincere, frequently referred to simply as NAVI, have established a partnership with cryptocurrency exchange Bybit for three years. Following in the footsteps of other examples of the convergence between esports and cryptocurrencies, Bybit are sponsoring the major CIS organization in an effort […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-66816","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/66816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=66816"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/66816\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=66816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=66816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=66816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}