{"id":70378,"date":"2025-01-28T20:48:03","date_gmt":"2025-01-28T20:48:03","guid":{"rendered":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/hellmanns-to-launch-first-ever-mayonnaise-fragrance-dexerto\/"},"modified":"2025-01-28T20:48:03","modified_gmt":"2025-01-28T20:48:03","slug":"hellmanns-to-launch-first-ever-mayonnaise-fragrance-dexerto","status":"publish","type":"post","link":"https:\/\/dejan.au\/index.php\/2025\/01\/28\/hellmanns-to-launch-first-ever-mayonnaise-fragrance-dexerto\/","title":{"rendered":"Hellmann\u2019s to launch first ever mayonnaise fragrance &#8211; Dexerto"},"content":{"rendered":"<p>Hellmann\u2019s to launch first ever mayonnaise fragrance Hellmann&#8217;sIf you thought it couldn\u2019t get any weirder than Auntie Anne\u2019s pretzel fragrance, you\u2019re in for a big surprise, because Hellman\u2019s is launching a mayo-scented fragrance in collaboration with NFL quarterback Will Levis. Levis, Tennessee Titans Quarterback, collabed with Hellmann\u2019s before to bring out a bizarre combo of coffee and mayo, but the sandwich spread lover isn\u2019t done yet. The parfum de mayonnaise will be available from August 13, just in time to smell good for football season. Will Levis, a self-professed condiment fan, was gifted a lifetime supply of Hellmann\u2019s mayo in 2023, and now his very own fragrance with Hellmann\u2019s can be purchased by mayo and football fans alike. Will Levis No.8 will be available for purchase for just $8, and the aroma profile makes the fragrance not as strange as it initially seems. With notes of tart lemon, mayonnaise accord, coffee, musk, and vanilla, don\u2019t expect this fragrance to smell like a sandwich or the old jar of mayo at the back of your fridge. The scent is sophisticated and complex, and has just a hint of mayonnaise accord, which will surely add an aroma that has people asking, \u201cWhat are you wearing?\u201d \u201cWith the launch of my signature scent, I\u2019ve fulfilled a lifelong dream of partnering with Hellmann\u2019s to craft a fragrance like no other, one truly embodying the distinct scent of greatness,\u201d said Levis. \u201cRich and creamy, Will Levis No. 8 is more than a mayonnaise-inspired fragrance. It\u2019s transformative. I\u2019ve eaten mayo, drank mayo, and now I can smell like mayo.\u201d The fragrance is the first ever condiment-scented perfume to be created, and it comes in a sleek, Hellmann\u2019s blue 30ml bottle that will look stylish on your dresser.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hellmann\u2019s to launch first ever mayonnaise fragrance Hellmann&#8217;sIf you thought it couldn\u2019t get any weirder than Auntie Anne\u2019s pretzel fragrance, you\u2019re in for a big surprise, because Hellman\u2019s is launching a mayo-scented fragrance in collaboration with NFL quarterback Will Levis. Levis, Tennessee Titans Quarterback, collabed with Hellmann\u2019s before to bring out a bizarre combo of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-70378","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/70378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=70378"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/70378\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=70378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=70378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=70378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}