Travis Scott and PlayStation tease new PS5 \u201cCactus Jack\u201d Nike Dunks Twitter, @trvisXXTravis Scott has revealed a new \u201cTS5\u201d teaser with PlayStation, which features a brief glimpse showcasing what appears to be a PS5 and Cactus Jack collaboration on a pair of Nike Dunk lows. [jwplayer 91I9RIGm] The 2020 king of collaborations, Scott, continues to up the ante. This time, he and Sony partnered to put together a teaser video, which is an obvious ode to the infamous Maxell \u201cBlown Away Guy\u201d advertisements from 1980. In the social media commercial, Sony\u2019s PlayStation headquarters are shown, followed by a few different employees who represent different aspects of the new console\u2019s development (platform, design, and engineering). Afterward, Scott sits down, powers on a PS5, and is literally blown away. Each employee is rocking some of Scott\u2019s Cactus Jack merchandise, including one wearing a pair of his iconic Jordan 1 lows and one wearing a similar design, but on a pair of Nike Dunk lows. In the corner, a PS logo can be noticed by the sneaker\u2019s heel. https:\/\/twitter.com\/trvisXX\/status\/1319706656624709632 It\u2019s a short and sweet video, starting with some foreshadowing and teasing of the collaboration before finishing with a direct promotion for the PS5. An employee is seen wearing the PS5 Cactus Jack Dunks and then later, Scott himself appears to be wearing them as he kicks back and turns on the console. In what might be obvious to those who have a keen eye for historic marketing content, the ending Scott portion of the clip is nearly a direct recreation of Maxell\u2019s original ads from a couple decades ago. Those ads featured someone turning on one of the brand\u2019s cassette tapes and experiencing the media quite physically. Similarly, Scott\u2019s clothing, hair, and surrounding furniture are simultaneously hit with an unrelenting gust as soon as he powers on the PS5. With the announcement from Sony that Scott has been enlisted as a \u201cstrategic creative partner,\u201d it\u2019s unclear exactly what the extent of this collaboration could mean. At the very least, fans can expect the two to work together on more projects. One such project could be a pair of Cactus Jack sneakers, which would mean a three-way collab between Nike, Sony, and Scott\u2019s own personal brand. Scott\u2019s sneaker collaborations typically sell out very quickly and then dominate the resale market, where resellers net huge profits just by lucking out and being among the first to invest in his reworked designs. This sneaker follows the original Jordan 1 design, with an inverted swoosh logo on the outside, but in a contrasting colorway. Similarly, it seems to feature a PS5 logo at the heel (as other Nike and PlayStation collaborations have). It\u2019s unknown whether these will be made available to the public or if they will be a \u201cfriends and family\u201d symbolic release.<\/p>\n","protected":false},"excerpt":{"rendered":"
Travis Scott and PlayStation tease new PS5 \u201cCactus Jack\u201d Nike Dunks Twitter, @trvisXXTravis Scott has revealed a new \u201cTS5\u201d teaser with PlayStation, which features a brief glimpse showcasing what appears to be a PS5 and Cactus Jack collaboration on a pair of Nike Dunk lows. [jwplayer 91I9RIGm] The 2020 king of collaborations, Scott, continues to […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-85857","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/85857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/comments?post=85857"}],"version-history":[{"count":0,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/posts\/85857\/revisions"}],"wp:attachment":[{"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/media?parent=85857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/categories?post=85857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dejan.au\/index.php\/wp-json\/wp\/v2\/tags?post=85857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}